Ever wondered if your Viking products are made right here in the USA? With a strong focus on quality, sustainability, and supporting local economies, it's a question that's top of mind for many consumers today.
Viking, a renowned brand known for its premium kitchen appliances, has long been associated with European craftsmanship. But what about their products made specifically for the American market? Let's delve into this question and explore whether your Viking appliances are manufactured stateside.
The Viking Brand and Its History
To understand where Viking appliances are made, it's essential to look at the brand's history. Founded in 1987 by Fred Carl Jr., Viking Range Corporation started in Greenwood, Mississippi. The brand quickly gained popularity for its high-end, professional-grade kitchen appliances.
In 2013, Viking was acquired by the Middleby Corporation, a global leader in the manufacture of commercial heating and cooking equipment. This acquisition expanded Viking's production capabilities but didn't lead to a significant shift in its manufacturing locations.
Manufacturing Plants in the USA
Viking has several manufacturing plants spread across the United States. Their primary manufacturing facilities are located in Greenwood, Mississippi, and Mississippi State, Mississippi. These plants specialize in producing cooking appliances like ranges, rangetops, cooktops, and wall ovens.
Additionally, Viking's factory in Conway, Arkansas, is responsible for producing dishwashers and other built-in appliances. So, when you purchase Viking appliances, you're supporting American jobs and the local economy.
What About Viking's European Operations?
While Viking has a strong American presence, it's also part of Middleby, which operates internationally. Middleby's European subsidiary, EVO, manufactures some Viking appliances in Italy. These products are predominantly sold in European markets, catering to regional preferences and requirements.
However, when you buy Viking appliances in the United States, they are likely to be made in one of the domestic manufacturing plants. It's always a good idea to check with the retailer or manufacturer for specific details about the appliance you're interested in.
Viking's Commitment to North American Operations
Despite its European heritage and global expansion, Viking remains committed to its North American operations. The brand continues to invest in its Mississippi plants, with a recent expansion in 2020. This commitment reflects Viking's dedication to keeping jobs in the United States and serving the American market.
Moreover, Viking's involvement in North American events and partnerships, such as the Newport Mansions Wine & Food Festival and the James Beard Foundation, underscores its deep roots in the American culinary landscape.
Viking and American Craftsmanship
Viking's commitment to American craftsmanship is evident in its apprentice program, which trains the next generation of skilled workers. The program provides hands-on training and helps maintain the high-quality standards that Viking is known for.
By choosing Viking appliances, you're not only getting top-notch performance and durability but also contributing to the preservation of American craftsmanship and manufacturing.
The Future of Viking Manufacturing
Looking ahead, Viking's commitment to its North American operations seems set to continue. The brand's focus on investing in its manufacturing facilities and training the next generation of workers suggests a strong future for Viking in the USA.
Furthermore, Viking's commitment to sustainability and energy efficiency aligns with the broader push towards greener manufacturing practices in the United States. As consumers increasingly demand eco-friendly products, Viking's U.S. operations may see further expansion.
So, the answer to "Is Viking made in USA?" is a resounding yes, at least for the American market. Viking's commitment to its Mississippi factories and apprentice program ensures that many of your Viking kitchen appliances are indeed made right here in the United States. When you invest in Viking, you're not just getting a high-quality product; you're supporting American jobs and craftsmanship.